At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.
If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!
OVERVIEW:
Job Duties & Responsibilities
Business & Site Merchandising Strategy
Partner with Merchandising, eCommerce, and Marketing to define and optimize category strategy, driving sales growth while maximizing margin and inventory turn
Translate category strategies into the digital experience by owning decisions across product presentation onsite, category pages, taxonomy, navigation, sorting, and digital creative execution
Develop differentiated and elevated athlete-first digital experiences based on athlete behavior and needs for assigned category
Monitor competitive landscape and industry trends to inform strategy and identify opportunities
Identify and action strategic adjustments based on performance data, customer insights, and brand/vendor priorities
Provide input into online assortment strategy, identifying opportunities for expanded assortment and drop ship growth
Ensure product content, attribution, and setup support strong conversion
Execution, Analytics & Optimization
Lead execution of eCommerce merchandising, including promotions, campaigns, creative placement, and product launches
Analyze performance across sales, conversion, traffic, margin, and assortment to drive data-based insights, actions and decisions
Translate insights to inform prioritized actions with cross functional partners across pricing, marketing, content, and site experience
Optimize homepage, category, and campaign placements to maximize visibility, conversion and demand
Ensure product and collection pages meet high standards for accuracy, quality, and effectiveness
Content & Marketing Strategy
Leads category content strategy optimizing the quality, depth, and consistency of copy, imagery, and attribution to drive conversion
Partners closely with eCommerce Marketing to plan and execute integrated campaigns across digital marketing channels including Performance Marketing, Email, SMS, and Social - ensuring cohesive messaging, storytelling, and alignment to business priorities.
Shapes SEO- and content-driven growth by collaborating with SEO/SEM and Site Capabilities teams to improve search visibility, organic traffic, and onsite discoverability.
Translates business and athlete insights into actions that lead to improvements & enhancements to the digital experience
Owns execution of high-impact campaigns and seasonal moments for the assigned category driving cross-functional alignment, speed to market, and measurable demand and conversion lift
QUALIFICATIONS:
Bachelor's Degree
Marketing, Business Administration, MIS, or related field
3-5 years
Digital or retail merchandising experience
#LI-SL1
VIRTUAL REQUIREMENTS:
At DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.
To ensure a smooth and secure experience, please note the following:
Cameras must be on during all virtual interviews.
AI tools are not permitted to be used by the candidate during any part of the interview process.
Offers are contingent upon a satisfactory background check which may include ID verification.
If you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone!

